Rocked the Walk to End Alzheimer’s

On Sunday, September 2, 2012, the team had the opportunity to take part in an amazing event: The Walk to End Alzheimer’s. We work with families each and every day who are facing the challenges of having a loved one suffering from this devastating illness. We were thrilled to be able to participate in raising awareness for such a worthy cause.

The Walk to End Alzheimer's 2012


This year’s event was held at Southlake Union Park for the first time; last year’s event was held at Seattle Center. It was a great venue and a beautiful day to walk around the lake in one of the most innovative neighborhoods in Seattle. Southlake Union Park has become a hotbed for for companies, with moving nearly all of its operations there recently and tons of investment opportunities for startups and other innovative corporations.

Flower pinwheels symbolize connection to Alzheimer's

Participants were given one of four flower pinwheels:

  • Orange shows support for the cause.
  • Yellow symbolizes currently caring for or supporting someone with Alzheimer’s disease.
  • Purple for those who have lost someone to Alzheimer’s disease.
  • Blue for those who have Alzheimer’s disease.

Purple flowers for those who lost a loved one to Alzheimer's

During a ceremony, participants were asked to raise their pinwheels, color by color. When those brave participants with blue flowers raised theirs, the crowd fell silent and tears started flowing. This was one of the most poignant moments of the day, helping participants to realize the tremendous impact this disease has on our society. This moment alone made the entire effort worth it, for us and certainly for the dedicated team that worked so hard to coordinate this incredible event.

2012 Walk to End Alzheimer's

It was inspiring to see the number of businesses and organizations involved, taking time out of their Sunday morning to show their support and contribute to raising funds to support research and education in hopes that one day, we’ll find a cure for this life-altering condition.  Also incredible was the number of seniors who turned out for the event and the number of assisted living and senior living facilities who brought residents. Families came out in droves, wearing matching t-shirts to support their loved ones currently suffering from Alzheimer’s.

Sam, the Care Advisor Mascot

“Music was playing at the event home base right on lake union.  It was a great feeling of solidarity amongst everyone there.  Many kids and dogs as well lent to the atmosphere of family and support,”  describes Jaime Cantara, care advisor for “We felt like a big family.  We had two little ones with us, Stuart’s little daughter and Penny’s niece.  Both super adorable.  Also two doggies walking with us: The beloved Sam, our care advisor mascot, and Lily, our account executive Penny’s little lady.” team

Did you participate in this year’s Walk to End Alzheimer’s in Seattle or elsewhere in the U.S.? We’d love to see some photos from your event! Share them with us on our Facebook wall.

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