Company Spotlight: Senior Health Insights

The following post was written by Paula Enrietto, the managing director of Senior Health Insights.

Senior Health Insights, a Louisville, CO based company was founded by Paula Enrietto, PhD and Neil Kabrun, PhD to support seniors and those who care for them with software, services and education. Our goal is to optimize the living experience for all seniors. Our unique mix of skills as caregivers, senior living an operator, educators and software developers comes together to provide tools and services to service providers and seniors themselves. Our senior housing specific software suite, SHI Optimize TM, allows senior housing providers to track and analyze marketing, sales and operational activities.  With real data, we help them optimize the operational performance of their communities and deliver high quality services to your residents and families.

Why did we choose the word “optimize” to describe the outcome of using SHI products and services? As operators of a senior living community, we were always on the lookout for ways to improve the experience of the seniors who lived in our community as well as the business of operating a senior living community. But, we soon realized that we were working with a palette of conflicting requirements and constraints. Rather than simply improving my community, we were optimizing it. Optimize is a word rich in meaning and is a perfect word to describe the process we were going through. And—a perfect word to describe the life transitions that residents were going through within the community.

Simply put, “optimize” is defined as the process of making something as effective and functional as possible; of finding the best compromise among several seemingly conflicting constraints. In the world of senior living operations, this was exemplified by the need to deliver first class services to residents in the face of significant budget constraints.

Interestingly, it became clear that the residents living in the community were there to “optimize” their lives. They expected an experience that would support healthy, successful aging. What does successful aging look like? It is defined as the development of optimal mental, social and physical well-being and function. Most often, however, successful aging plays out against a background of constraints that come with declining health. How does a senior age as effectively as possible in a community given these constraints? Through the delivery of optimized services that fully supports their quest for optimal aging.

So, to optimize is to find the best solution, given many conflicting constraints, that leads to an effective outcome—be it successful aging or a well-run operation. Senior Health Insights is about providing those tools and services to insure that seniors live the best life possible!

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