Social Media Rockstars - Organizations 2012

Social media is increasingly becoming a competitive tool for companies and organizations to capture the attention of consumers they target. We pulled together the top companies in the senior living space at engaging consumers through social media channels. The winner in this category was determined by how many followers they had on their social media platforms (Facebook, Twitter, Google+ and Linkedin), as well as, how they used the social media platforms to distribute resources and content to their followers.



The winner of Social Media Rockstars - Organizations is awarded to the finalist that earns the highest rating during the Best Senior Living Awards. Congratulations to the winner of Social Media Rockstars - Organizations!

  • Leeza's Place

    Leeza's Place

    28 Judges Score  217 Popular Vote

    Leeza’s Place is “A Place for Family Caregivers,” a community gathering place and resource center for caregivers impacted by chronic or progressive illness...



To earn a spot as a finalist for the Best Senior Living Awards, the following senior living resources received the highest number of consumer votes. Our dedicated panel of experts rated these senior living resources. Here are the Social Media Rockstars - Organizations as ranked by our panel.

  • Dementia Care Specialists

    Dementia Care Specialists

    27.5 Judges Score  7 Popular Vote

    CPI’s Dementia Care Specialists training empowers therapists and other care professionals with a positive approach. It’s about giving individuals with dementia the respect they deserve. The goal...


    27.25 Judges Score  48 Popular Vote

    Founded in 2007, is the leading online destination for those seeking information and support as they care for aging parents, spouses, and other loved ones. maintains a strong soc...

  • Seniors For Living

    Seniors For Living

    27 Judges Score  8 Popular Vote

    Seniors for Living blogger Michelle & editor Gina keep caregivers and industry people alike up-to-date with the latest information about senior housing, boomer news, retirement, more...

  • Long Term Care Associates

    Long Term Care Associates

    26.75 Judges Score  14 Popular Vote

    They have a following of over 80,000 followers, including most state insurance departments, insurance trade groups & magazines, governor’s offices, television stations, a wide-ranging and diverse nu...

  • Sunrise Senior Living

    Sunrise Senior Living

    26.5 Judges Score  8 Popular Vote

    Sunrise Senior Living boasts more than 15,000 Facebook fans and over 8,000 Twitter followers. Sunrise social media shares information regarding senior care and relevant aging and health issues. Fans w...

  • Caring Bridge

    Caring Bridge

    26 Judges Score  81 Popular Vote

    CaringBridge® is a nonprofit offering many ways to care for each other. People are able to stay connected, leave words of hope and encouragement and offer support. We’re for anyone facing any healt...

  • Los Angeles Jewish Home

    Los Angeles Jewish Home

    25 Judges Score  28 Popular Vote

    For five generations, the nonprofit Los Angeles Jewish Home has been the place of safety and security, activity, wellness, and longevity for seniors. Today's Jewish Home is a complete multi-level sen...


    24 Judges Score  46 Popular Vote

    An online magazine and social health resource for caregivers and women, mmothers that includes features and advice on caregiving, medication safety and health literacy. At CareNovate Magazine (carenov...

  • Emeritus Senior Living

    Emeritus Senior Living

    23 Judges Score  139 Popular Vote

    Emeritus Senior Living operates assisted living, retirement living, and memory care communities nationwide. Emeritus's Facebook page is an active community of over 5,000 residents, their families, and...

  • E. Ayn Welleford, Ph.D., VCU Gerontology

    E. Ayn Welleford, Ph.D., VCU Gerontology

    22 Judges Score  33 Popular Vote

    Virginia Commonwealth University School of Allied Health Professions Department of Gerontology offers a number of programs, including graduate certificates, Master of Gerontology with a number of area...

  • eCare Diary

    eCare Diary

    21 Judges Score  11 Popular Vote

    A website created based on the founder’s, John Mills, experience as a caregiver for his father who suffered from Parkinson’s Disease, eCare Diary provides comprehensive information, tools and reso...

  • Holiday Retirement

    Holiday Retirement

    20 Judges Score  60 Popular Vote

    With more than 300 Holiday Retirement communities across the United States and Canada, there is sure to be a location just right for you. Holiday Retirement connects with consumers via its Facebook pa...

  • MedicAlert


    19.5 Judges Score  7 Popular Vote

    We are available 24/7 to ensure your medical information and personal wishes are communicated in the time of need...

  • EasyLiving


    18 Judges Score  9 Popular Vote

    EasyLiving offers caregivers advice and information on senior care and health through its Twitter and Facebook pages...

  • BMA Management, Ltd.

    BMA Management, Ltd.

    17 Judges Score  24 Popular Vote

    BMA Management is the leading provider of assisted living in Illinois and one of the 20 largest providers of assisted living in the United States. BMA Management, Ltd., is a company driven by our mis...

  • Community Care Companions

    Community Care Companions

    13 Judges Score  12 Popular Vote

    High-quality companionship, patient care, and medical services for our aging community. Community Care... Make it personal. Community Care maintains an active and engaging presence on Facebook, askin...



The following senior living resources were nominated for a chance to earn the title of Social Media Rockstars - Organizations. All of our nominees deserve an honorable mention for the valuable resources they provide for the senior living community!

  • Five Star Senior Living

    Five Star Senior Living

    4 Popular Vote

    A senior living company that operates more than 260 communities across the United States, Five Star Senior Living has a clean and easy to navigate website. To make their site more user friendly for se...

  • ALFA


    3 Popular Vote

    ALFA has a strong presence throughout social media with followers on twitter, facebook, linkedin, and youtube...

  • Changing Aging

    Changing Aging

    3 Popular Vote

    The ChangingAging Blogstream is a platform to challenge conventional views on aging. We believe aging is a strength, rich in developmental potential and growth...

  • Gregory Bator

    Gregory Bator

    3 Popular Vote

    Gregory Bator inspires and informs persons of great age through with hundreds of adult videos (well sort of). On Twitter his 8700 followers are kept current and engaged with comment...

  • Trend Hunter Seniors

    Trend Hunter Seniors

    3 Popular Vote senior trends from trendhunter's archive of retirement ideas, granny innovations, and trends for the elderly...

  • AARP


    2 Popular Vote

    AARP is a nonprofit, nonpartisan organization with a membership that helps people age 50 and over have independence, choice and control in ways that are beneficial and affordable to them and society a...

  • Right at Home

    Right at Home

    2 Popular Vote

    Our Right at Home Facebook Page will discuss daily topics in the home care and senior care industries...

  • Senior Helpers

    Senior Helpers

    2 Popular Vote

    Senior Helpers tries to use social media to pass on useful advice and the latest information to caregivers...

  • Sunshine Care Social Media

    Sunshine Care Social Media

    2 Popular Vote


  • Aging Means Business

    Aging Means Business

    1 Popular Vote

    Breakthrough ideas, innovations, & market strategies for success in the older consumer marketplace. Updates about the annual AgingMeansBiz conference...

  • Aging Suite

    Aging Suite

    1 Popular Vote

    Helping seniors age in place. Tips and tools for the aging population...

  • Alzheimer's Reading Room

    Alzheimer's Reading Room

    1 Popular Vote

    The Alzheimer's Reading Room is the number one source of life news for the entire Alzheimer's community...

  • American Society on Aging

    American Society on Aging

    1 Popular Vote

    We are the largest organization of multidisciplinary professionals in the field of aging...

  • Elder Gadget

    Elder Gadget

    1 Popular Vote

    News and Reviews of Products with Elder Friendly Features...

  • Home Instead

    Home Instead

    1 Popular Vote

    Home Instead uses social media to help caregivers find services and get helpful advice...

  • Horizon Care Services

    Horizon Care Services

    1 Popular Vote

    Our senior care services will enable you to live your life to its fullest, all in the comfort of your own home...

  • I Care Village

    I Care Village

    1 Popular Vote

    I Care Village delivers the lastest senior care news to their followers...

  • LeadingAge


    1 Popular Vote

    LeadingAge’s Consumer Hub offers information and support to caregivers and to help people make the most of the aging experience. This includes a directory of not-for-profit organizations committed t...

  • Marketing to Seniors

    Marketing to Seniors

    1 Popular Vote

    This group is dedicated to helping the senior industry increase their census, get more leads, build new relationships with boomers and seniors, and sell more products and services to same...

  • Mcknight's Long Term Care News

    Mcknight's Long Term Care News

    1 Popular Vote

    A resource for those in the long-term care industry, monitored by editor Elizabeth Newman...

  • Medical News Today

    Medical News Today

    1 Popular Vote

    The latest Seniors News & Aging News articles published daily. Includes news on the biology of aging, demographics, continuity of care, quality of life, care needs, longevity and lifestyle. Medical N...

  • Senior Biz

    Senior Biz

    1 Popular Vote

    Senior News, Opportunities and Benefits for Better, More Enjoyable Living...

  • Support for Home

    Support for Home

    1 Popular Vote

    In Home Care company that strives to help senior caregivers...

  • Program for Positive Aging

    Program for Positive Aging

    0 Popular Vote

    Welcome to the Program for Positive Aging – a place for everyone’s brighter future! Positive aging involves more than just maintaining good health for as long as possible. Physical wellness is vi...

Award Program Details

  • We will look at the nominee’s business pages on Facebook, Twitter, Google+, and Linkedin. We will not count individual or personal pages.
  • The company or organization must be focused on delivering quality information and resources to seniors or caregivers.