AllSeniorHomes Drops the “All” With a New Marquee Domain Name

Premium Domain Name Positions the Company for Niche Branding

Seattle,  WA – April 23, 2010 – has moved its website to, a marquee domain name that will widely appeal to the company’s target audience. Much like location is everything for a brick-and-mortar business, the domain is a valuable piece of web real estate that positions the company to quickly dominate the senior living industry.

“We saw an opportunity to purchase a marquee domain name and decided to go for it,” says Chris Rodde, co-founder and CEO.  “We believe will be a name that will have more appeal to our target audience and that we can invest in to build a niche brand in the senior living industry.” The company has informed all customers of the change and will also be moving its Twitter profile to the corresponding @seniorhomes. was founded in 2009 by Chris Rodde and Jay Goldstein, veterans of the online lead generation industry who both hail from All Star Directories, a lead generation company in the education market. was launched with a comprehensive directory of assisted living facilities, nursing homes, Alzheimer’s care communities, and retirement communities in Washington and Oregon. The launch of California followed soon after, and with a recent round of investment funding, the company is poised for rapid expansion in the coming months. is a free resource for people looking for senior housing or senior care for a loved one or themselves. With valuable, expert-written articles and a comprehensive directory of care options, SeniorHomes is the best place to start your search for assisted living, independent living, Alzheimer’s care, a retirement community or home care.

If you’d like more information about this topic, or to schedule an interview with Chris Rodde, please call Angela Stringfellow at 206-905-8774 or email Angela at [email protected]

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